ProceduresGovernment

Advertising, Public Relations, and Related Services

Industry Group (5418)

 2024-Q2: $680B MX, Gross Domestic Product

Jan-Jun 2024: US$0, Foreign Direct Investment

In the second quarter of 2024 the gross domestic product was $680B MX, 20.3% more than the previous quarter.

According to data from the Economic Census 2019, total gross production was $31.9B MX. The states with the highest total gross production were Ciudad de México ($18.4B MX) and Nuevo León ($2.8B MX).

For its part, total income reached $32.5B MX in 2019, being the states with the highest income Ciudad de México ($18.9B MX) and Nuevo León ($2.86B MX).

Economic activities are related if they require similar knowledge or inputs. In 2014 in Advertising, Public Relations, and Related Services the states with the highest affinity were Nuevo León (0.77), Chihuahua (0.76), Coahuila de Zaragoza (0.71), Sonora (0.7), and Baja California (0.7).

Gross Domestic Product

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Gross domestic product 2024-Q2: $680B MX

Gross Domestic Product 2023: $600B MX

* Data displayed corresponds to the sector Professional, Scientific, and Technical Services since the information at lower levels of disaggregation is not available.

In the second quarter of 2024, Professional, Scientific, and Technical Services recorded a gross domestic product of $680B MX, evidencing an increase of 20.3% compared to the previous quarter and an increase of 16.1% compared to the same period of the previous year.

* Current values, at current prices, base year 2013. Excludes taxes on products.

Production Indicators by State

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According to data from the Economic Census 2019,  7,699 economic units were totaled in Advertising, Public Relations, and Related Services, highlighting Ciudad de México (1,424), Estado de México (717), and Jalisco (554).

Total gross production was $31.9B MX. The states with the highest total gross production were Ciudad de México ($18.4B MX) and Nuevo León ($2.8B MX).

Total income reached $32.5B MX in 2019, being the states with the highest income Ciudad de México ($18.9B MX) and Nuevo León ($2.86B MX).

* It is recommended to consider the values as approximations of the real value because some records have been anonymized due to confidentiality principles.

Production Indicators by Municipality

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According to dato from Economic Census 2014, Advertising, Public Relations, and Related Services had a total of 19,464 economic units and the municipalities with the highest number of economic units were Cuauhtémoc (1.26k), Guadalajara (951), and Miguel Hidalgo (837)

Total income eached $86.7B MX and the municipalities with the highest income were Miguel Hidalgo ($24.8B MX), Benito Juárez ($10.3B MX), and Álvaro Obregón ($7.58B MX).

Total expenditures were $51.8B MX and the municipalities with the highest expenditures were Miguel Hidalgo ($17B MX), Benito Juárez ($5.06B MX), and Cuajimalpa de Morelos ($4.43B MX).

On the other hand, in 2014 there were 185304 employees dependent on economic units and the municipalities with the highest number of employees were Álvaro Obregón (25.5k), Benito Juárez (24.4k), and Cuauhtémoc (19.6k).

* Any inconsistency between the data at the state and municipal level is due to the anonymization methodologies applied to the data, also municipalities not shown in the visualization have been anonymized.

Economic Units

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The visualization shows the number of economic units in Advertising, Public Relations, and Related Services according to the number of employees.

According to DENUE data published in May 2024, 0 companies with 0 to 10 employees were registered (equal number of companies as the previous period). In the same period, 0 companies with 11 to 50 employees were registered (equal number of companies as the previous period).

0 companies with 51 to 100 employees were registered in 2024 (equal number of companies as the previous period). Likewise, 0 companies with more than 101 employees were registered (equal number of companies as the previous period).

Source National Statistical Directory of Economic Units (DENUE)

Foreign Direct Investment (FDI)

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  • US$0, FDI Jan-Jun 2024
  • US$467M, FDI Jan-1999 to Jun-2024

In the period january to june 2024, no FDI was registered in Advertising, Public Relations, and Related Services.

Since January 1999 to June 2024, the accumulated amount of FDI in Advertising, Public Relations, and Related Services was US$467M, distributed in equity Capital (US$448M), reinvestment of earnings (US$30.5M), and inter-company debts (-US$11.4M).

* Confidential data is not shown in the chart (see information icon in the section).

Foreign Direct Investment (FDI) by State

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Period Jan-Jun 2024: US$0

Period Jan-1999 to Jun-2024: US$274M, Mexico City is the main receiving state

No FDI is recorded in the period January to June, 2024

Historically (from January 1999 to June2024) the states that have received the highest FDI are Mexico City (US$274M), Nuevo León (US$63.1M), and Jalisco (US$30.4M).

* Information download does not contain confidential data.

Foreign Direct Investment (FDI) Origin

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Periodo Jan-Jun 2024: ---, US$0

Main investing country between Jan-1999 and Jun-2024: United States, US$345M

No FDI is recorded in the period January to June of 2024.

Historically (from January 1999 to June de 2024) the countries that contributed the most to FDI were Netherlands (Confidential), Japan (Confidential), and United States (US$12.9k).

* Information download does not contain confidential data.

Specialization and Opportunity

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As of May 2021, the states with the highest degree of specialization in Advertising, Public Relations, and Related Services were Ciudad de México (2.14), Jalisco (1.05), and Estado de México (0.76). The degree of specialization is measured using the RCA index, which represents the ratio between the observed and expected establishments of each state for each industry.

The states with the highest degree of development opportunity in Advertising, Public Relations, and Related Services according to Relatedness were San Luis Potosí (0.53), Colima (0.53), and Tamaulipas (0.49). The Relatedness measures the distance between an industry and the current industrial composition in each state. The presented entities register a level of specialization lower than one unit (RCA <1).